How to Setup AdWords Remarketing
Solution #1:
Watch this screencast to setup Google AdWords Remarketing in Google Tag Manager.
Follow this guide to Create Audiences segment and Adword Remarketing campaign
Solution #2 (Recommend)
Google Universal Analytics also support AdWords Remarketing.
If you have setup User-definded variable in previous guide.
- Step 1: Enable Remarketing in Analytics
- Step 2: Create audiences
- Step 3: Use your Remarketing Audiences in AdWords
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